What We’re Doing Now.

This is a test post to make sure this theme’s features all work, so I’ll keep things brief.

Way of Coffee was started a few years ago, and if I’m to be completely honest, wasn’t intended to be a personal blog in any real way.  I started it partially as a living resume (because I didn’t have a job in coffee at the time), and partially because I, like too many people, thought I could make money off of my blog.  And, well, it did make money–not much, but I can say the site has paid for its own hosting since it began.  And I did my “real” blogging, by which I mean personal blogging, elsewhere.  First on Livejournal, then on Facebook.

But it’s not working as a long-term strategy, and I want to do something new anyway, so WoC gets a new deal.  I’m leaving Facebook, or at least refitting it to just being a feed for WoC, and this will become my personal blog.  I don’t really like Facebook, I never did, and I feel like all I and my friends do is complain about its technical limitations and privacy violations, so what’s the point?  ”Everybody’s on it” doesn’t really cut it anymore for me.

It does mean the content is going to be more varied and connected to my real life, but for the sake of a theme there’s going to be a lot more talk about food as well–after all, as a coffee roaster and foodie, a lot of my life revolves around my palate.

The tone will also be changing.  WoC’s always been lighthearted, straightforward, on-topic, and restrained.  I’m not always all of those things.  Sometimes I’m not any of those things.  So although I won’t insult you by pretending I’m not aware I’m writing for an audience, I don’t promise to always have a point, or to never say something offensive.

I do, however, promise to talk about food a lot.  I also promise to try to write things that are not soundbites.  This is my personal blog, but I will be upfront about the fact that I want it to be worth reading and I want you to like it.  To that end, expect posts that are longer-form and less frequent than, say, Facebook.

Oh, and no robots.