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	<title>Comments on: Fair Trade vs. Direct Trade, Pt. 1&#8211;Which is Which?</title>
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	<description>The Way (Growing, Buying, and Enjoying) of Coffee</description>
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		<title>By: Jake Sager</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-505</link>
		<dc:creator>Jake Sager</dc:creator>
		<pubDate>Wed, 12 May 2010 16:03:40 +0000</pubDate>
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		<description>I am Nichole Parker&#039;s partner starting the coffee company called Global CafeNation. Since last October, we have been hard at work and we are now READY to sell Direct Trade Coffee! Check out our website at www.globalcafenation.com for more details!</description>
		<content:encoded><![CDATA[<p>I am Nichole Parker&#8217;s partner starting the coffee company called Global CafeNation. Since last October, we have been hard at work and we are now READY to sell Direct Trade Coffee! Check out our website at <a href="http://www.globalcafenation.com" rel="nofollow">http://www.globalcafenation.com</a> for more details!</p>
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		<title>By: Nichole Parker</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-336</link>
		<dc:creator>Nichole Parker</dc:creator>
		<pubDate>Mon, 26 Oct 2009 17:22:01 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-336</guid>
		<description>My partner and I are currently starting a Direct Trade coffee company, Global CafeNation. We are not ready to sell coffee yet as we are still negotiating terms, but look for us soon at www.globalcafenation.com to buy direct trade coffee! We are selling direct trade coffee from Tanzania and donating 70% of our profits to help fund secondary education in Tanzania.</description>
		<content:encoded><![CDATA[<p>My partner and I are currently starting a Direct Trade coffee company, Global CafeNation. We are not ready to sell coffee yet as we are still negotiating terms, but look for us soon at <a href="http://www.globalcafenation.com" rel="nofollow">http://www.globalcafenation.com</a> to buy direct trade coffee! We are selling direct trade coffee from Tanzania and donating 70% of our profits to help fund secondary education in Tanzania.</p>
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		<title>By: Jeff Stern</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-240</link>
		<dc:creator>Jeff Stern</dc:creator>
		<pubDate>Thu, 18 Jun 2009 00:18:25 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-240</guid>
		<description>Thanks for the enlightening discussion about direct trade. This is waht we are trying to do with our chocolates as well. Check us out at http://www.aequarechocolates.com</description>
		<content:encoded><![CDATA[<p>Thanks for the enlightening discussion about direct trade. This is waht we are trying to do with our chocolates as well. Check us out at <a href="http://www.aequarechocolates.com" rel="nofollow">http://www.aequarechocolates.com</a></p>
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		<title>By: From Bean to Cup - Tracing Fair Trade &#171; Behind the Bar - The Oklahoma Coffee Collective</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-235</link>
		<dc:creator>From Bean to Cup - Tracing Fair Trade &#171; Behind the Bar - The Oklahoma Coffee Collective</dc:creator>
		<pubDate>Tue, 27 Jan 2009 14:23:22 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-235</guid>
		<description>[...] is a good conversation about Fair Trade v Direct Trade over at the Coffee Tao. He feels that the Fair Trade program is fine and should not go away but that the Direct Trade [...]</description>
		<content:encoded><![CDATA[<p>[...] is a good conversation about Fair Trade v Direct Trade over at the Coffee Tao. He feels that the Fair Trade program is fine and should not go away but that the Direct Trade [...]</p>
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		<title>By: John</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-223</link>
		<dc:creator>John</dc:creator>
		<pubDate>Mon, 15 Dec 2008 20:05:25 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-223</guid>
		<description>Direct trade is nothing more then vertical integration and has been around for a very long time!</description>
		<content:encoded><![CDATA[<p>Direct trade is nothing more then vertical integration and has been around for a very long time!</p>
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		<title>By: BOD</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-206</link>
		<dc:creator>BOD</dc:creator>
		<pubDate>Thu, 20 Nov 2008 14:47:14 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-206</guid>
		<description>Fair Trade is good.  It seems relevant to support Fair Trade where you are certain of the social, economic, and environmental practices; however I think it goes without saying that we the consumer can rarely rest assure that these practices are top notch. 

This is why I try to support Direct Trade coffee vendors, who themselves check out the practices and do not simply rely on the Fair Trade seal of approval.

I personally live in Scranton, PA, and here in Scranton we have a coffee importer/roaster by the name of Electric City Roasting.  This company also has to local cafes which sells this coffee.  Anyways, the owner of this company goes directly to coffee farms and checks out their practices herself.  If she deems them to be above the Fair Trade standard she then decides to purchase from the farm.  And it is this, that is known as Direct Trade.  

From the consumer perspective, I there again can not ensure that the practices are perfect, but I can at least see the farm and staff via the pictures that adorn the cafes, and it seems to be a bit more traceable than even Fair Trade can purport.

So check out Direct Trade vendors, and look into http://www.electriccityroasting.com .... There great!</description>
		<content:encoded><![CDATA[<p>Fair Trade is good.  It seems relevant to support Fair Trade where you are certain of the social, economic, and environmental practices; however I think it goes without saying that we the consumer can rarely rest assure that these practices are top notch. </p>
<p>This is why I try to support Direct Trade coffee vendors, who themselves check out the practices and do not simply rely on the Fair Trade seal of approval.</p>
<p>I personally live in Scranton, PA, and here in Scranton we have a coffee importer/roaster by the name of Electric City Roasting.  This company also has to local cafes which sells this coffee.  Anyways, the owner of this company goes directly to coffee farms and checks out their practices herself.  If she deems them to be above the Fair Trade standard she then decides to purchase from the farm.  And it is this, that is known as Direct Trade.  </p>
<p>From the consumer perspective, I there again can not ensure that the practices are perfect, but I can at least see the farm and staff via the pictures that adorn the cafes, and it seems to be a bit more traceable than even Fair Trade can purport.</p>
<p>So check out Direct Trade vendors, and look into <a href="http://www.electriccityroasting.com" rel="nofollow">http://www.electriccityroasting.com</a> &#8230;. There great!</p>
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		<title>By: Leon</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-188</link>
		<dc:creator>Leon</dc:creator>
		<pubDate>Sun, 26 Oct 2008 13:45:37 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-188</guid>
		<description>Aric-
Nice article. But are you aware of the farmer-direct model, whereby farmers themselves are selling their roasted coffees in North America? Pachamama Coffee Cooperative, for example,  is owned and controlled by more than 150,000 small-scale farmers in Ethiopia, Peru, Guatemala, Nicaragua and Mexico. They are based in California and sell direct to customers, both wholesale and retail. This is true &quot;direct trade&quot;. If you want to help farmers, it is a far more efficient way to do it. Personally, I like the premium organic coffee and the transparency of farmer-direct trade. Check it out www.pachamama.coop.</description>
		<content:encoded><![CDATA[<p>Aric-<br />
Nice article. But are you aware of the farmer-direct model, whereby farmers themselves are selling their roasted coffees in North America? Pachamama Coffee Cooperative, for example,  is owned and controlled by more than 150,000 small-scale farmers in Ethiopia, Peru, Guatemala, Nicaragua and Mexico. They are based in California and sell direct to customers, both wholesale and retail. This is true &#8220;direct trade&#8221;. If you want to help farmers, it is a far more efficient way to do it. Personally, I like the premium organic coffee and the transparency of farmer-direct trade. Check it out <a href="http://www.pachamama.coop" rel="nofollow">http://www.pachamama.coop</a>.</p>
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		<title>By: Ethical Consumer &#187; Blog Archive &#187; What&#8217;s the Drip? The Deal with Ethically Sourced Coffee</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-187</link>
		<dc:creator>Ethical Consumer &#187; Blog Archive &#187; What&#8217;s the Drip? The Deal with Ethically Sourced Coffee</dc:creator>
		<pubDate>Mon, 20 Oct 2008 23:30:08 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-187</guid>
		<description>[...] found a very good explanation of the differences between Fair Trade vs. Direct Trade on Coffee Tao. Basically, Fair Trade is an official certification system established by TransFair, paid for by [...]</description>
		<content:encoded><![CDATA[<p>[...] found a very good explanation of the differences between Fair Trade vs. Direct Trade on Coffee Tao. Basically, Fair Trade is an official certification system established by TransFair, paid for by [...]</p>
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		<title>By: imagined-community &#187; 2008 &#187; March &#187; 30</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-155</link>
		<dc:creator>imagined-community &#187; 2008 &#187; March &#187; 30</dc:creator>
		<pubDate>Sun, 30 Mar 2008 20:42:19 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-155</guid>
		<description>[...] 2007. &#8220;Fair Trade vs. Direct Trade, Part 1.&#8221; Coffee Tao. October 15. [...]</description>
		<content:encoded><![CDATA[<p>[...] 2007. &#8220;Fair Trade vs. Direct Trade, Part 1.&#8221; Coffee Tao. October 15. [...]</p>
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		<title>By: Fair Trade vs. Direct Trade, Pt. 3&#8211;Why Direct Trade? &#124; Coffee Tao</title>
		<link>http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/comment-page-1/#comment-45</link>
		<dc:creator>Fair Trade vs. Direct Trade, Pt. 3&#8211;Why Direct Trade? &#124; Coffee Tao</dc:creator>
		<pubDate>Fri, 26 Oct 2007 00:28:25 +0000</pubDate>
		<guid isPermaLink="false">http://wayofcoffee.com/index.php/2007/10/15/fair-trade-vs-direct-trade-pt-1-which-is-which/#comment-45</guid>
		<description>[...] Trade vs. direct trade, their political ramifications, and why I prefer direct trade.  Read Part 1 here, and Part 2 [...]</description>
		<content:encoded><![CDATA[<p>[...] Trade vs. direct trade, their political ramifications, and why I prefer direct trade.  Read Part 1 here, and Part 2 [...]</p>
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